PRESS RELEASE: OCTOBER, 2010 Australian based company LOVE THOSE LASHES is thrilled to announce the launch of their brand new and much anticipated range of Siberian Mink eyelash extensions.

Siberian mink eyelash extensions are softer and more flexible than synthetic or silk lashes - taking high-end glamour to the next level. With international celebrity fans including Heidi Klum, Madonna, Jennifer Lopez, Beyonce and Oprah it’s no doubt that these lashes are going to take the Australian beauty industry by storm.

In sourcing the new range, LOVE THOSE LASHES founder, Debra Sloane recently visited Korea to investigate the latest applications, manufacturing techniques and new styles in mink eyelashes. Debra sourced the best mink fur available – 100% pure Siberian mink which is incredibly soft and has an outstanding lustrous sheen that provides a distinctive yet natural glamour.

“We’re so excited to be launching this amazing new luxury beauty product into the Australian market. The Siberian Mink lash extensions will set a new standard for women who are looking to achieve ultimate in glamour. No other acrylic or silk eyelashes achieve the same natural yet elegant results that LOVE THOSE LASHES Siberian Mink offers” said Debra Sloane.

LOVE THOSE LASHES have a team of dedicated ‘eyelash stylists’ who create a tailored look to suit each individual. With over 150 different types of lashes on offer from acrylic to silk to Siberian mink all varying in length, thicknesses and curl. The diverse range has differing styles named after leading Hollywood glamour icons such as the Audrey, the Munro, the Taylor, the Scarlett, the Crawford, the Hathaway and the Davis.

A full set of LOVE THOSE LASHES Siberian Mink extensions takes a relaxing and totally pain free 1 ½ hours to apply. Each eyelash technician has been fully trained and has a high degree of skill and precision expected in such a high-end luxury product. The natural light weight fibre is attached to the finer and shorter lashes – something which was previously unachievable with acrylic or silk eyelash extensions.

A full set of LOVE THOSE LASHES MINK costs $320 and all refill appointments cost from $80 to $145 and take 45 minutes depending on the number of lashes required. LOVE THOSE LASHES can also design half sets which are either scattered across the eyelid or aligned in the corners of the eyes – appointments take half an hour and costs start at only $100.

LOVE THOSE LASHES have made the mink eyelashes available in an easy to apply take home strip range. Prices range from $39.95 for the basic pair to $59.95 for the top of the range. The lashes can be worn up for 40 times and should be treated with care when removed before going to sleep.

LOVE THOSE LASHES does not support animal cruelty. That is why we are proud to source our lash products from farmed mink, the mink fur is shaved from the tail once a year, in summer, to ensure the minks are in no way harmed in the process.